Deirdre K. Breakenridge is President, Director of Communications at PFS Marketwyse. A veteran in the PR industry, Deirdre leads a creative team of PR and marketing executives strategizing to gain brand awareness for their clients through creative and strategic public relations campaigns. She counsels senior level executives at companies including RCN Metro Optical Networks, Quality Technology Services, JVC, Michael C. Fina and Kraft.

Deirdre is an adjunct professor at Fairleigh Dickinson University in Madison, New Jersey where she teaches courses on Public Relations and Interactive Marketing for the Global Business Management program. She is the author of three Financial Times business books:

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On The Web

Schedule

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Sat Feb-06, 4:15 PM EST- 5:30 PM EST

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Jan 29
"Wish I was staying in the City on Friday night. Will be driving in on Saturday."

Feeds Web Items

Feb 26
Web Site Working on Your PR 2.0 Raw I know I’ve blogged about the concept of Working on your “PR 2.0 Raw” in the past.  I remember, as if it was yesterday, when a former jou...
Feb 22
Web Site World Wide Rave – A Book Review I know why David Meerman Scott (@dmscott), author of The New Rules of Marketing & PR and World Wide Rave is one of my favorite market...
Feb 19
Web Site A Year Without Newspapers Interview I’ve been following @adamvincenzini’s experiment, a year without newspapers, for several weeks.  With a strong interest in media and the ...
Feb 15
Web Site Preparing for Social Media Congress in Amersterdam I’ve been gathering my thoughts, notes, interviews and articles and compiling them into a presentation for the Social media Congress Conf...
Feb 12
Web Site PR Builds Relationships & Community It wasn’t so long ago that I was sitting on a Brand Hackers panel in New York City debating who owns social media.  It was the public rel...